Tuesday, November 10, 2009

Burberry: Art of the Trench

I am smitten with the Burberry: Art of the Trench project. Utilizing photographer extraordinare, Scott Schuman (aka the Sartorialist) to shoot the first 100 images for the campaign highlighting the beauty of the trench coat.
The site, a part of Burberry's rebranding efforts, combines the beauty of the classic trench with a fresh use of street style. The site is quite a success in my opinion, an interactive journey documenting the trench in real life.

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